{"id":1389,"date":"2026-08-30T22:53:58","date_gmt":"2026-08-30T12:53:58","guid":{"rendered":"https:\/\/childrensvoicesconference.csu.domains\/2026\/?p=1389"},"modified":"2026-08-30T22:53:58","modified_gmt":"2026-08-30T12:53:58","slug":"cvc2026-685","status":"publish","type":"post","link":"https:\/\/childrensvoicesconference.csu.domains\/2026\/cvc2026-685\/","title":{"rendered":"CVC2026-685 \u2013 Assessing ethnolinguistic vitality and language transmission through institutional support: The case of Amazigh children\u2019s programming on Tamazight TV in Morocco"},"content":{"rendered":"<div class=\"cvc-hero alignfull\">\n  <span class=\"cvc-chip\">Presentation \u2013 CVC2026-685<\/span>\n<\/div>\n<h1 class=\"wp-block-heading has-text-align-left\">Assessing ethnolinguistic vitality and language transmission through institutional support: The case of Amazigh children\u2019s programming on Tamazight TV in Morocco<\/h1>\n<p class=\"wp-block-paragraph\">\n<div class=\"cvc-authors\">\n<p><strong>Ibrahi<\/strong><strong>m Bouyla<\/strong><strong>gman, <\/strong>Mohammed First University Morocco, Morocco<\/p>\n<\/div>\n<p class=\"wp-block-paragraph\">\n<div class=\"ast-oembed-container \" style=\"height: 100%;\"><iframe title=\"CVC2026-685 Assessing ethnolinguistic vitality and language transmission through institutional suppo\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/wNg2A8AA82Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/p>\n<p class=\"wp-block-paragraph\">\n<p><strong>Background: <\/strong>Tamazight TV\u2019s launch in 2010 marked an important milestone in the visibility of the Amazigh language, an indigenous language of North Africa, within Moroccan broadcasting. After Amazigh was recognised in Morocco\u2019s 2011 Constitution as an official language alongside Arabic, children\u2019s programming remains underexplored.<\/p>\n<p><strong>Aim: <\/strong>This study assesses Amazigh children\u2019s programming on Tamazight TV through ethnolinguistic vitality theory and Fishman\u2019s GIDS, treating children\u2019s media as a supportive space for language exposure and intergenerational continuity.<\/p>\n<p><strong>Method\/approach:<\/strong> This qualitative case study combines document analysis and digital archival audiovisual content analysis. It examines HACA investment records for 2018\u20132023, SNRT\/Tamazight TV sources, and YouTube traces from 2010 to 2026. Materials were analysed chronologically by source type, date, program format, target audience, and language-transmission function. YouTube dates are treated as evidence of digital circulation and preservation, not original broadcast dates unless supported by broadcaster data.<\/p>\n<p><strong>Results\/findings: <\/strong>HACA data record no Amazigh investment under \u201cEntertainment for the Emerging Audience\u201d during 2018\u20132023. Digital archival analysis supports this: despite Tamazight TV\u2019s launch in 2010, only a limited number of children-oriented programs and materials were identified. These include Amazigh-dubbed animation (2010); Asarage n Imezyan, a studio-based children\u2019s edutainment program (2013\u20132018); Tissit n Ouharmouch, magazine-style\/reportage content promoted in Ramadan 2024 and partly archived in 2026; and An\u2019mmal N\u2019Tamazight, a language-learning program for ages 6\u201312 available online in 2025\u20132026.<\/p>\n<p><strong>Conclusion: <\/strong>The findings indicate that Amazigh children\u2019s programming remains limited, discontinuous, and weakly archived. Taken together, HACA data and digital archival traces suggest fragile institutional support. This may reduce children\u2019s exposure to Amazigh and limit the supportive role of television and digital media in ethnolinguistic vitality and intergenerational transmission.<\/p>\n<p><strong>Implications for children and families: <\/strong>Limited Amazigh children\u2019s programming can weaken children\u2019s media exposure, language transmission, and the ethnolinguistic vitality of a historically minoritised indigenous language.<\/p>\n<p><strong>Implications for practitioners:<\/strong> Broadcasters, regulators, and media policymakers should strengthen investment, improve continuity, and preserve archives to support Amazigh language visibility and transmission.<\/p>\n<p><strong>Keywords:<\/strong> Amazigh language, indigenous language, Tamazight TV, children\u2019s media, ethnolinguistic vitality, language transmission, institutional support, Morocco<\/p>\n<p><strong>This presentation relates to the following <\/strong><a href=\"https:\/\/sdgs.un.org\/goals\/\"><strong>United Nations Sustainable Development Goals:<\/strong><\/a><\/p>\n<ul class=\"cvc-sdgs\">\n<li><a href=\"https:\/\/sdgs.un.org\/goals\/goal4\">SDG 4: Quality Education<\/a><\/li>\n<li><a href=\"https:\/\/sdgs.un.org\/goals\/goal10\">SDG\u00a010: Reduced Inequality<\/a><\/li>\n<li><a href=\"https:\/\/sdgs.un.org\/goals\/goal16\">SDG 16: <\/a><a href=\"https:\/\/sdgs.un.org\/goals\/goal16\">Peace, Justice and Strong Institutions<\/a><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">\n","protected":false},"excerpt":{"rendered":"<p>Ibrahim Bouylagman, Mohammed First University Morocco, Morocco<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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